Hauntology? Tiki?

About…

Neither of these terms have a clear meaning. “Hauntology” is particularly and intentionally vague. In music it often involves sound engineering that imitates older physical media – radiophonic voice EQ and telephone speakers – hum and surface noise. In motion pictures it means film grain, frame jitter and low frame rates. The intention is to signify ‘authenticity’, a quality of physical objects, to be thought real rather than virtual.
“Tiki” is a fantasy introduced to America after the second war of an idyllic carefree Pacific islander culture – strong drinks and hula dancers with benevolent gods promising endless bounty.

There is a notable image in 1963 when the first Disney Audio-Animatronic came to ‘life’. Pierre – a parrot in the Enchanted Tiki Room.

Image: Hollywood Rip Ride Rockit at Universal Studios. The coaster is now dead. We rode it in the final months. https://en.wikipedia.org/wiki/Hollywood_Rip_Ride_Rockit

It being the 2025’s I decided to ask AI about the linkage between tiki and hauntology…

  • A currently operating tiki bar is a fantastic, almost “perfect” example of hauntology. To understand why, you have to look at what a tiki bar actually represents. It isn’t a “real” place—it’s a ghost of a fantasy that never truly existed.
  • The “Double Ghost” (A Copy of a Copy)
    Most tiki bars are “haunted” by two different layers of the past:
    • Layer 1: They are haunted by the 1950s and 60s, the “Golden Age” of Tiki culture when Americans were obsessed with a kitschy, idealized version of the South Pacific.
    • Layer 2: They are haunted by the imaginary Polynesia created by Hollywood. The original tiki bars weren’t based on real island life; they were based on movie sets and adventure novels. When you walk into a tiki bar today, you aren’t experiencing Polynesian culture; you are experiencing a ghost of a 1950s American dream about Polynesia. 
  • The Persistence of “Anachronism” Hauntology is often about “time being out of joint.”
    Inside a tiki bar, time stops: 
    • Windowless Rooms: Most traditional tiki bars have no windows. This is a deliberate hauntological tactic to detach you from the “real” time outside.
    • Dead Media: You’ll often hear “Exotica” music (like Les Baxter or Martin Denny), which was the high-tech “future” music of the 1950s but now sounds eerie, distant, and spectral.
    • The “Zombie” Effect: Many tiki bars actually lean into the “spooky” side of the aesthetic (skulls, shrunken heads, dim lighting). This acknowledges that the culture they are celebrating is “dead” but still lingering.
  • Escapism as a “Lost Future”
    Mark Fisher argued that hauntology is about the “lost futures” we were promised. Tiki bars were the ultimate “lost future” for the post-WWII generation. After the trauma of the war, the “future” promised to Americans was one of permanent leisure and tropical paradise. Today, we know that world of “easy paradise” is a fantasy—it’s ecologically and socially complicated. A modern tiki bar is a place where we go to inhabit that “lost promise” for a few hours, surrounded by the ghosts of paper umbrellas and plastic palm trees.
  • Is it “Hauntological” or just “Retro”? The difference is in the vibe:
    • Retro: “I like this 1950s shirt, it looks cool.”
    • Hauntology: “I am sitting in a dark room drinking a ‘Zombie’ in 2026, surrounded by bamboo from a 1960s catalog, feeling a strange sadness for a paradise that never actually existed.” A tiki bar is hauntological because it doesn’t just reference the past; it tries to resurrect a ghost and pretend the present doesn’t exist.

Tom:

Given the free floating definitions of both ‘tiki’ and “hauntology” they are freely available as mixers in a psychic cocktail, with a scoop of ice and served with a little umbrella. This is my bar, and the drink of the day is HaunTiki on the rocks. I require the exotic, the uncanny, glorious failures and a dash of wisdom. I believe in magic shops, animatronics, rides, sea creatures, Halloween, Vegas, toys and kitsch. As do many other people. Rather than talk about it I’ll be showing it.

Comments

One response to “Hauntology? Tiki?”

  1. Renzo Steffens Avatar
    Renzo Steffens

    Hi Tom,

    Not sure if this e-mail gets to you in any way. But i’m a filmmaker from The Netherlands who would love to use Jet – Lag by Severed Heads as a song.

    Would i be able to use it? I’ts for a surf edit I’m making for a Dutch Surf brand called New Amsterdam Surf Association.

    Hope to hear from you

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